Groen – Sustainable floor and demarcation paint
Sustainable building materials & equipment
Addressing the need for durable, eco-friendly floor and demarcation paint solutions for high-traffic environments while reducing greenhouse gas emissions and promoting sustainability.
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Idea‑Tec
Company Established Year
Who is this solution for
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Available
Project Status
Looking to expand internationally
Doing business in
Awards and certifications
Avonni Award – Natural Resources & Environment
National innovation award recognizing the company’s environmental solution converting EPS waste into sustainable paint.
InspiraTEC Award
Honors Cristina Acuña’s leadership as a woman innovator in STEM entrepreneurship.
Product description
Groen – Sustainable Floor and Demarcation Paint is a groundbreaking solution that revolutionizes the way industrial surfaces are painted. This durable, semi-gloss paint is specifically formulated with 20% recycled polystyrene (EPS) to provide exceptional performance on concrete and asphalt surfaces. Groen not only offers industrial strength and wear-resistant properties but also contributes to environmental sustainability by repurposing EPS waste.
Designed for high-traffic environments, Groen is washable, long-lasting, and formulated to withstand the rigors of heavy use. By utilizing recycled materials, each 5-gallon container of Groen helps conserve virgin paint binders and reduces greenhouse gas emissions, making it a truly eco-friendly choice for businesses, municipalities, and institutions.
With a wide palette of seven colors to choose from, Groen allows for customizable applications to suit various needs and preferences. Whether applied manually or with an airless spray system, Groen ensures operational efficiency and exceptional results. Its industrial-grade durability and eco-friendly formulation make it the perfect choice for companies, government entities, and large facilities seeking to balance resilience with environmental responsibility.
Key characteristics and environmental benefits
- Durable and Wear-Resistant: Groen offers industrial strength performance and wear-resistant properties, making it ideal for high-traffic environments.
- Recycled Materials: Formulated with 20% recycled polystyrene (EPS), Groen helps reduce greenhouse gas emissions and conserve virgin paint binders.
- Customizable Applications: With a wide palette of seven colors, Groen allows for personalized and tailored solutions to meet specific needs.
- Operational Efficiency: Whether applied manually or with an airless spray system, Groen ensures efficiency and exceptional results.
- Eco-Friendly Formulation: Groen's eco-friendly composition makes it a sustainable choice for businesses, municipalities, and institutions looking to promote environmental responsibility.
About the Company
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